Metrica

Contact: Richard Bagnall

Address:

128 Southwark Street London SE1 0SW United Kingdom

Telephone: +44 (0)20 7922 1670

Fax: +44 (0)20 7922 1679

Website: www.metrica.net

Email for Info: info@metrica.net

Summary:


Metrica is an expert global media analysis and evaluation company. Established in 1992itwas one of the first in the world and maintains a reputation for excellence, innovation and leadership in the industry. This issupported bynumerous accolades including PlatinumAmec Awards.

Through the provision of flexible, cost effective analysis Metrica delivers actionable data which adds value at every stage of the PR lifecycle. Itbuilds tailored solutions to meet individual clients' needs and budgets, working with in-house technology departments and other third parties where necessary tocreate bespoke systems. Itstechnology and market intelligence capabilities enable timely, strategic support that increases the effectiveness of planning, implementation and evaluation of PR programmes.

Metrica'sportfolio of offerings includes:

  • MyMetrica – a real-time evaluation platform which enables clients to track developments, spot opportunities or threats, monitor and archive coverage as well as deliver reports and planning data
  • Metrica Evaluation Reports –sophisticated intelligence yet simple for all stakeholders to understand and availablein as much or little detail, as required
  • KPI Scorecardsand Targets
  • Metrica Market Research – a range of tools and expertise which help define and learn about a target audience
  • PRPlanning Consultancy
  • Consumer Pulse – a groundbreakingPR planning tool which enables fast and effective targetingof your specific audiences
  • JRM (Journalist Relationship Management) – a relationship management system which helps clients discover what journalists think about an organisation and if their personal prejudices affect the coverage it receives
  • Sourcing, hostingand analysis of the onlinemedia
  • New mediaand UGC (User Generated Content) monitoring, analysis, interpretation and reports

Please visit our website at http://www.metrica.net/ for further information.